STRATEGIC DIRECTION
The Philippine Red Cross has adopted the following Vision
and Mission Statement to guide its day-to-day activities and
long term objectives, in serving the nation as a whole.
OUR VISION
The Philippine Red Cross will be the foremost humanitarian
organization in the Philippines, in services provided and
number of people served.
OUR MISSION
The Philippine Red Cross brings timely, effective and
compassionate humanitarian assistance for the most
vulnerable without consideration of nationality, race,
creed, gender, social status or political belief.
OUR VALUES
The Philippine Red Cross is a non-profit,
donor-funded, volunteer, humanitarian organization. These
are our core values:
- We exist to bring timely, effective and compassionate
assistance to the most vulnerable without consideration of
nationality, race, religion, gender, social status or
political affiliation.
- We strengthen our capability to assist the most
vulnerable by expanding our donor base and by increasing the
number of our well-trained volunteers.
- We honor our selves, our donors and volunteers by
managing and utilizing our recourses effectively,
efficiently, with integrity and transparency.
- Our work ethic and encourages and rewards
teamwork, excellent performance and the achievement of
goals.
- We value our staff and volunteer and encourage
them to grow their full potential in the organization.
- We are a stalwart member of the International Red
Cross/Red Crescent Movement and advocate staunchly its
Fundamental Principles and the International Humanitarian
law.
- We cooperate with our sister National Societies,
Government and other organizations engaged in humanitarian
services and complement each other's competencies thereby
maximizing the delivery of assistance to the vulnerable.
- We are Filipino and, by the consistent excellence
of our conduct, performance and achievements, we aspire to
be a worthy representative of the best of Filipino values
and skills.
PURPOSES
Section 3 of the PRC Charter enumerates the purposes of this
Corporation as follows:
1. To furnish volunteer aid to the sick and wounded of armed
forces in time of war, in accordance with the spirit of and
under the conditions prescribed by the Geneva Red Cross
Convention to which the Republic of the Philippines
proclaimed its adherence on February fourteen, nineteen
hundred and forty-seven;
2. For the purposes mentioned in the proceeding
sub-section, to perform all duties devolving upon the
Corporation as a result of the adherence of the Republic of
the Philippines to the said Convention;
3. To act in matters of voluntary relief and in
accordance with the authorities of the Armed Forces as a
medium of communication between the people of the Republic
of the Philippines and their Armed Forces, in time of peace
and in time of war, and to act in such matters between
similar national societies of other governments and the
Government and people and the Armed Forces of the
Philippines;
4. To establish and maintain a system of national and
international relief in time of peace and in time of war and
apply the same in meeting the emergency needs caused by
typhoon, floods, fires, earthquakes, and other natural
disasters; and to device and carry out measures for
minimizing the suffering caused by such disasters;
5. To devise and promote such other services in time of
peace and in time of war as may be found desirable in
improving the health, safety and welfare of the Filipino
people without infringing upon the functions of government;
6. To devise such means as to make every citizen and/or
resident of the Philippines a member of the Red Cross. |